Many Indian retailers start with either a physical store or an online store, then add the other later. Without a combined system, they end up with:
- Overselling — a product sells at the counter, but the online store still shows it in stock. A customer orders it online and you cannot fulfil it.
- Manual stock updates — after every in-store sale, someone has to manually update the online inventory. This is error-prone and time-consuming.
- Scattered orders — online orders in one system, in-store bills in another. No single view of total sales.
- Inconsistent pricing — different prices online and offline because they are managed separately.
- No unified customer view — a customer who buys in-store and online appears as two different records.
A POS that shares inventory and orders with the ecommerce store solves all of these problems.